OR Factory Converting to Make PPE masks

Outdoor Research is converting its onshore manufacturing facility in Seattle to produce Personal Protective Equipment (PPE) for the medical community in response to the COVID-19 crisis. This will enable Outdoor Research to produce upwards of 200,000 masks per day.

 

This commitment includes adding additional manufacturing capability within the Seattle plant as well as installing advanced medical manufacturing lines, allowing OR to quickly pivot towards becoming an FDA-approved Class II medical mask maker. Over the past month, the company has invested in high-speed equipment and employee training that will result in the following production capability:

 

•  Surgical Masks: Outdoor Research will be manufacturing ASTM level 3 masks in April/May. Production will ramp up to the rate of 140,000 masks/day.

•  N95 Respirator Masks: OR will be making N95 masks by May/June. Production will ramp up to 50,000/day.

•  Fabric Face Masks: Outdoor Research is immediately beginning the manufacture of ASTM Level 1 face masks (without flame resistance), which provide basic bacterial filtration and sub-micron particulate protection. The company will be able to produce thousands per day.

 

“Our 39-year history of rapidly developing cutting-edge Outdoor, Military and Tactical products provides Outdoor Research the ability to quickly shift to supporting the personal protective needs of the medical community,” said CEO Dan Nordstrom. “Our entire company is fully committed to ensuring that doctors, nurses, health-care workers and first responders have the personal protective equipment they require to effectively care for their patients. We are working with state and local officials to better protect our employees in this environment as we ramp up production in the following days and weeks.”

 

Highly respected in the outdoor industry for developing functional solutions for extreme environments, Outdoor Research has a history of successfully leveraging the best commercial market technologies to serve the needs of the armed services and first responders. Over the past two years the company has conducted a comprehensive review of the U.S. supply chain and is in active development with textile mills and materials providers to expand and elevate the capabilities of products that are 100-percent American-made.

 

Over the last two years Outdoor Research has made significant capital investments designed to improve and modernize its Seattle factory. These investments allow Outdoor Research to take advantage of the company’s global knowledge of design, materials, and innovative manufacturing techniques while producing the next generation of outdoor and tactical products at its facilities. OR has continued to accelerate its product-development cycle, allowing the latest innovations to be rapidly fielded to the end user, helping increase the mobility and protection of soldiers, sailors, airmen, marines, first responders, outdoor enthusiasts, and now the medical community.

Westbay wins Heli Ski Trip to Haines Alaska!

The Westbay team has won the holy grail of sales contests!  In April of next year we will get the chance of a lifetime to heli ski and ride in Haines Alaska.  The trip will be through www.seaba-heli.com/ and looks epic!  The Westbay team rose to the top by having hugely successful sell-in OR for F18.  We can't wait for this product to ship because we know it's rock and roll on the retail floors out there.  And we really can't wait to go in this trip! A huge thank you to the great retailers ever for their support!

 

This image is spinning around in George's head almost daily.

This image is spinning around in George's head almost daily.

Westbay adds Deuter to the brand portfolio!

Deuter taps Westbay Trading Company for Great Lakes sales territory

Established midwest rep group adds storied German pack maker to client roster

CHRIS HRENKO

MAR 22, 2018

LONGMONT, CO – March 22, 2018 

Westbay Trading Company will take over sales in Ohio, Indiana, Kentucky and Michigan for Deuter USA, a leading international backpack brand since 1898.

Westbay is one of the best established outdoor industry rep agencies in the Great Lakes region, and owner Tom Meier has been with the agency for more than half of its 30-year history.

“Deuter is a technical pack brand with over 100 years of heritage, and we love what we see in terms of the brand’s new direction,” said Meier. “And honestly, German brands are cool.”

Deuter enters spring 2018 with an entirely reinvigorated product line and brand aesthetic, backed by the “My Deuter Adventure” social media and retail campaign in partnership with Backpacker and Moosejaw. Product highlights for 2018 include a reinvented Futura line of hiking packs with the vaunted Aircomfort Sensic back system; an all new Aircomfort Lite line of trekking packs, named Best Value in Backpacker’s 2018 Gear Guide; and the all-new Speed Lite day pack, an Outside Online Reader’s Choice pick.